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Raymi the Minx with Sabrina Melendez at On the Other Hand jewellery

Raymi at On the Other Hand Jewellery in Leslieville

Street Chic was there on Weds Oct 25th 2017 when Raymi Lauren met Karen MacRae and Sabrina A Melendez inside On the Other Hand Jewellery at 1015 Queen St E. in Toronto.  It was epic afternoon as the OTOH jewellery designers spent their lunch hour laughing and playing dress-up with their jewellery. Together all three got in the act of Show and Tell with their own creations and pieces from other artists for sale on consignment in the store. The impromptu dress-up party was conceived with the intention of giving away pieces that Raymi the super blogger can wear in photos and at parties forevermore.

Yes it was a gift show, but not really, as Raymi the Minx was signed up to promote the store and that’s worth something. Raymi is a name brand blogger in Toronto with thousands of Instagram followers and a huge active audience that both loves and hates her blog antics. Raymi’s portal and online persona has opened many doors but closed a few too in her personal life.  When she decides to write about a business it does help the website get found by more people; the site performs a little better on the web because of her witty prose and her legacy somehow ennobles the pictures and expands the presence of the business.

Raymi with fashion jewellery book at OTOH in Leslieville

Just like each piece of high fashion jewellery in the store, Raymi’s blog posts also last forever.  Her photos and contextual anecdotes are stored in many places online and her personal brand has many channels inc Instagram Facebook, Twitter, and YouTube of course, but also Pinterest, Tumblr and Ello.

Laughter erupts! Put three charismatic ladies in a room full of jewellery and just watch the fun happen. This author and photographer should have rolled video.

party at OTOH in Leslieville

When they did get serious about matching Raymi’s different looks with various OTOH luxurious accessories it was intense; despite being a small shop, there’s too much to look at and learn about in an hour long lunchtime visit.  And there was a lesson taught about matching clothes with colourful bling.

bling inside On the Other Hand jewellery in leslieville Toronto

Jewellery has a purpose, and it goes to work every hour its worn in public

What is jewellery and what ‘work’ does it do?  Karen and Sabrina believe that jewellery goes to work on your behalf the moment you walk outside the door of your home. Every minute you spend outside you’re making a statement about who you are and it should be a fashion statement. Owning and wearing a good wardrobe and being able to coordinate clothing is the key to success for many cutthroat professions. It doesn’t matter who you are, or what you do (think lawyer, business executive, college teacher), looking sharp will improve how others perceive you and TRUST you with more responsibility.

While most good jewelry does not require coordination, if you really want to dress to impress, you must be pickier with your gemstone jewelry. OTOH offers an array of beautiful jewelry with vibrant colors.

Rubies, sapphires, emeralds, citrines and amethyst gemstones have a distinguished flavor and appeal that can be easily added to everyday fashion clothing styles. For best results, the red to gold jewellery always looks best when worn next to cool colors such as blue jeans and powder blue, light green or light purple blouses, or white T shirts.

Gold jewelry and onyx work beautifully with with black or white dresses.  Show me a lady that doesn’t own a black dress, and most Canadian women today have white dresses in storage for special occasions in the summertime too.  These are classic looks that never go out of style and their timeless appeal can always be accentuated with the right jewellery.

Gemstones can be seasonal?  This is an interesting idea as they are of course minerals and as such they know no seasons, but all the same colorful gemstones can mirror the seasons. Light green emerald earrings, necklaces, bracelets and rings  can set off a spring dress, while darker emeralds represent a more mature summer season. Rubies, topaz, amber and even garnet look great with fall coloured clothes and lastly cold blue sapphires and icy diamonds in silver settings can really celebrate winter.

Sabrina A Melendez gave Raymi a silver ring inlaid with Bocote (wood)

Some of the most recent works of art to be created at OTOH in Leslieville are Sabrina’s silver rings with Bocote wood inserts. Bocote is a hard, dark wood from South America that’s often used for making knife handles and musical instruments.  Sabrina uses it to make jewellery and has written an informative OTOH blog post about using unconventional materials like wood to make jewellery and that includes ‘breaking the mold’ by using semi-precious Bocote.

Sabrina is a Swiss trained metal worker who has somehow perfected the art of cutting the very hard and brittle Bocote wood into perfect circles to fit inside silver rings which are then seamlessly folded in such a way as to hold the attractive black wooden insert into place.

Raymi Toronto wears her Bocote wood and silver ring made by Sabrina Melendez at On the Other hand jewellery.

Raymi wears her Bocote wood and silver ring made by Sabrina Melendez at On the Other hand jewellery.

It is quite a remarkable ring, and neither Raymi nor this author could figure out exactly how Sabrina gets the Bocote wood into the ring’s interior. It remains a Sabrina Melendez trade secret.

And then at the end of her lunch hour adventure, life got even better for Raymi as Sabrina doubled down and gave the blogger a special silver tube necklace on a thick Japanese cord and clasp.
raymi gets a necklace from Sabrina Melendez
Raymi with Sabrina Melendez at on the Other Hand jewellery
There are a lot of places in Toronto that offer custom jewellery, businesses like the Devil’s Workshop, Anice Jewellery, Courage My Love, Strada Jewellery, Made You Look Jewellery, Fair Trade and Zarla all have unique qualities, but On the Other Hand Jewellery is the whole package when it comes to designing and making custom jewellery to suit your personal brand.

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Snappy Towels at 2017 Miss Teenage Canada

Bathing Belle Swimwear and Snappy Towels at Bluffers Beach

Two highly reputable Toronto clothing designers combined forces during the 2017 Search for Miss Teenage Canada to make interesting and effective ‘sharable moment’ style Instagram marketing contests at Bluffers Beach in Scarborough Ontario.

Danica Salajko at Bluffers Beach Toronto

Bathing Belle swimwear designer Danica Salajko has been making swimwear for almost ten years. She graduated from George Brown College’s Fashion Design Program almost twenty years ago. Danica worked in the film industry as a wardrobe stylist for many years where she specialized in making Spandex clothes for Rock Stars in music videos and also sensible attire for TV commercials before opening her own costume service in 2006 and finally a high-end swimwear shop in 2010.Dan Wood Snappy Towels at Bluffers Point prizes

Dan Wood. the CEO of Snappy Towels microfiber beach towels is also something of a swimwear designer, or more accurately a swimwear product designer, as his gear can be worn or used in many different ways.

Nina koch Miss Teen Victoria BC in green Snappy Towel

These two entrepreneurs merged in this unique marketing move to celebrate beach fashion and lifestyle. The official photographer Darren Lee had a difficult time finding low-contrast areas to shoot his models and you can see the side of his set in the background of this image below. he was putting models up against the rocks in the shade of small trees and letting the background blow-out, but I was up on the rocks exposing for the sun and trying to keep the busy beach visible in the distant background.

models on Snappy Towels at Bluffers Beach

On Aug 10th 2017 at Bluffers park, a lovely beach in the shadow of the Scarborough Bluffs, fifteen models were selected from over fifty willing participants, all regional delegates in a national beauty pageant. These young people were asked to try on bathing suits and pose for photos and then broadcast their own images on Facebook and Instagram.

Bathing Belle Swimwear at Bluffers BeachAll fifty seven delegates were given qaccess to Snappy Towels and told to pose and shoot selfies at the beach.

donuts on pageant delegates at Bluffers Beach in Toronto

Six delegates won their swimsuits and another six delegates won their snappy towels afterwards and their pictures are all over Instagram with many hundreds of likes and repatriations.

Bluffers Beach - Bathing Belle Swimwear

Now a mother herself, Danica combines her understanding for fit and design, with her passion for playful prints. The result? Fun, stylish, and comfortable swimsuits for the whole family. Follow bathing Belle on Instagram @bathingbelle

Cynthia Menard 2017 Miss World Canada at Bluffers Beach 10 Aug 2017

Cynthia Menard 2017 Miss World Canada at Bluffers Beach 10 Aug 2017

Snappy Towels Beach Balls Made a Splash at Miss World Canada

Snappy towels were also present and dispensed as prizes during swim activities in the 2017 Search for Miss World Canada. The blue and pink beach balls are in many of the photographs taken above the water that day. Their own Snappy Towels blog chronicled the #SaltwaterSelfie event at Mayfair Clubs wherein their towels were offered up as prizes.

Snappy Towels prizes for Miss World Canada at Mayfair Clubs
During Fitness Day at Mayfair Clubs in Toronto, over forty of the fifty seven regional delegates in the 2017 Search for Miss World Canada participated in the sharable moment in the pool.

swimwear at Mayfair Clubs in Toronto

Cruising Toronto Harbour with the Miss World Canada Pageant

Snappy Towels was also looking stylish on board the Toronto harbour charter cruise vessel Oriole on Weds 19th of July, when fifty-seven remarkable young females went cruising the Toronto harbour. The delegates, each seeking a jewel encrusted faux silver crown that represents perfection in the eyes of nine judges, stepped about Mariposa Cruises’ charter vessel Oriole at approximately noon for a one-hour cruise.

cruising toronto harbour in fashion - streetchic on Miss World Canada boat cruise

These young people had already enjoyed a very busy day; they had just come from Ripley’s Aquarium and before that they were showcased on Breakfast Television Weds 19 July 2017 show.
You can see all this in the Official 2017 Miss World Canada Activities Video

Another video made of the cruise experience is equally high-quality. The movie below was made by Cognition Video Productions Toronto and captures some of most fashionable moments.

As Snappy towels dispensed prizes on deck, the delegates, sourced from all over the nation, wearing silver crowns and sashes marking their province-of-origin were understandably excited at the prospect of seeing Toronto from the lake.

Raymi the Minx was at Miss World Canada dancing on deck for most of the cruise, representing KPDI digital agency and you can read her dispatch about the 2017 Search for Miss World Canada on Raymi Toronto.  Rob Campbell wrote his missive about what life is like Inside the 2017 Miss World Canada pageant on Sharing Toronto.

Raymi Toronto on deck at Miss World Canada 2017

Swimwear and beach fashion were both very chic during the 2017 Search for Miss World Canada, and the 2017 Search for Miss Teenage Canada.

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