High End Fur Coat

Warm Up This Winter in Luxurious Furs!

Time is flying by and as autumn fades into winter our fashions have to be ready to embrace the fresh cold winter season. Those fashion lovers who take pride in pursuing an elegant lifestyle tend to snuggle up within the luxurious and upscale comfort that only “Fur” can provide! The Deluxe characteristics of fur jackets and shawls are highly functional in blocking out the frigid cold air while identifying us as a person who sports and appreciates lavish and luxurious style!

 

Fur Fashion

Fur Fashion

Throughout the autumn and winter seasons, furry fashions are abundant in many locations around the city. It’s hard for passionate fashion lovers not to fall in love with the timeless elegance and comforting warmth that nature has graciously provided for us in the form of natural fur. In addition to its natural beauty, fur uniquely expounds special healing qualities.

Fur is derived from nature and it is thought that fur absorbs the essence of heaven and earth. Wearing fur garments gives you the magical comfort of being by embraced by Mother Nature as it warms and nourishes your body with natural energy!

High End Fur Coat

High-End Fur Coat

 

Street Chic is proud to promote the noble and mysterious brand of fur garments from Zephaniah! Originating from the stylish fashion world of Italy, the Zephaniah brand has gained international fame and recognition for its beautiful, high-end luxuriously designed fur motive garments.

High End Fur Coat

Colorful Fur Coats

For over 30 years the founders of Zephaniah have been gracing the fashion industry with the finest fur garments designed with love and passion! Zephaniah fur fashions are meticulously designed using only first-class materials and exceptional craftsmanship producing products of the highest quality.

Revered and sought after by Royal Families and Celebrities, the Zephaniah brand is loved by the rich and famous because of the brand’s unwavering pursuit of design excellence and exquisite detail.

Street Chic Furs

Street Chic Furs

Canada is famous worldwide as a source for the highest quality furs and that is why Zephaniah furs are originated from Canadian suppliers in order to always maintain premium quality materials.

With its vast forests and lakes Canada is well known for the warmth and comfort of its Canadian goose down filled jackets; however, Canada’s contribution to the fashion industry is also world famous for producing and supplying superior quality furs as well.

Ever Since European explorers set foot on this continent for the first time and began to look for luxury furs such as the bright and shiny ones on beavers, Canadian furs have been widely used in the garment industry because of their dense and rich hair characteristics. These furs have long enjoyed a worldwide reputation and Canada has become a world-renowned hub for high-quality, gorgeous fur productions.

 

Using only top quality fashion materials, Zephaniah’s clothing line offers luxury furs with soft yet solid textures and colors that are rich and clean. High-end quality that ads a subtle and soft luster to your skin tone!

In collaboration with Italian fashion designer Phania Mu, Zephaniah’s fashions are intelligently designed with ergonomic efficiency and practical adaptability to the human body as well as always offering you impressively elegant appearance!
Under the skillful pen of Zephaniah’s designers, new designs are masterfully crafted offering a spectrum of styles ranging from classic vintage pieces to highly fashionable casual and current up to date styles. For the 2018 – 2019 winter fashion season Zephaniah is creatively injecting vitality into the fashion world by contrasting the traditional black, white and brown furs with new bright cheerful and robust colors that are sure lift our moods during the long cold winter season and fill the air with fun and playful positivity!

Mink Fur Coat

Mink Fur Coat

Zephaniah offers a fascinating interpretation of European elegance. The simple tailored cuts and patterns highlight the designer’s advanced skills. You will enjoy simple lines filled with gentle femininity with an expression of romanticism rather than just sexuality. Whether it’s a simple minimalist design or a relatively grand expression, you will find it dazzling with an authentic charm and elegance that brings a deep artistic heritage to the whole look.

Canadian Maple

Canadian Maple

A warm Zephaniah design with Canadian maple leaves provides warm and healing comfort and protection from the cold winter winds. This noble design will warm our beating hearts and enhance our attitude about Life with a sense of fearless positivity!

Mink Coat

Mink Coat

Zephaniah stylishly beautifies our lifestyle while shielding us from the cold winter winds!

Always making a truly impressive fashion statement, Zephaniah rocks the fashion world!

Roots

The Top 6 ‘HOME-GROWN’ Fashion Labels in Canada

Today, Street Chic takes you to see who made it to the list of our all-time favorite Canadian ‘home-grown’ designers, and your comprehensive guide on where to shop these Canadian fashion labels!

Girls' Dresses

Street Chic Fashion

When it comes to fashion in North America, Canadian fashion labels weren’t to be the first choice to a lot of people. Especially at the age when fast fashion brands from Europe and the US, like forever 21, H&M and Zara, have been expanding like fireworks in Canada’s local
market. However, in recent years, Canada has raised the bar with its impressive list of designers and brands that continue to storm the globe.

Of course, we’re not famed for dominating the High Street, but whatever our shortfall in that area, we more than make up for in genuine homegrown fashion flair. And we know exactly how to benchmark our style.

Quality

Canadian fashion is an art in its own right. Toronto plays host to an acclaimed Fashion Week on a bi-annual basis. Whilst this anticipated event has changed hands and been re-branded numerous times since its debut in 1985, it remains a focal Canadian celebration of artistic
talent. With Canadian style on the rise, there’s no time like the present to start spending some of your hard earned cash on those statement pieces you’ve been lusting after. Dust off those credit cards and put them to good use.

 

Street Chic Fashion

Mackage
This is another luxurious homegrown outerwear jewel. Mackage is all about lavish showstopping styles. The brand was launched in 1999 by Eran Elfassy and Elisa Dahan and has be on the up ever since.

Mackage

 

Mackage

Mackage

 

Canada Goose
This winter clothing brand has been in our midst since 1957. For tried and tested luxurious outerwear that you can trust to keep you warm and dry in those cold winter months, choose Canada Goose.

Canada Goose Girl

Canada Goose Girl

Roots
Originally founded in 1973, Roots has since expanded on a global scale, proving that we know a thing or two about staple styles. This is a one-stop shop for heritage sweatpants, pullovers, and hoodies.

Roots

 

Markoo
This brand is relatively new to the scene, having launched in Toronto in 2013. It’s definitely one to watch. Polished faux-leather, exterior quilting, and stylish separates are as functional as fashionable.

Markoo Markoo

Wings and Horns
Men can feel confident in this quality Vancouver-made apparel that incorporates classic design and contemporary styles. Fuse smart with casual effortlessly, every day.

wings and horns

Muttonhead
Sometimes it’s important to choose quality over quantity. If you’re searching for high-quality Canadian-manufactured apparel and accessories, stop the search. Muttonhead has the styles you seek.

 

 

Muttonhead

 

Muttonhead

Muttonhead

Streetchic Alice Li - Miss Ontario World 2018

Fashion Lookbook with Alice Li, Miss Ontario World 2018

Miss World Ontario 2018 Alice Li is no stranger to the world of fashion. She has walked Toronto Women’s Fashion Week twice and also designs her own line of couture gowns.  Alice Li’s Instagram feed is filled with the latest styles and it’s full of color. Want to know where she gets everything? Today, she will take us through a few of her iconic looks during her reign as Miss Ontario!

Alice Li at BMO field and CanEggs photo shoot
Every girl needs a little black dress, right? It’s one of those basic essentials that your wardrobe always starts out with. Alice went to a VIP balcony viewing party for the Toronto Wolfpack Rugby League in a versatile black dress that suits many different occasions. The Wolfpacks were playing against the London Broncos at the Toronto Allan A. Lamport Stadium which was within perfect view from the 19th floor balcony. If you ever visit Toronto, you’ve got to check out at least one sports game! Aside from the game on this busy day, Alice wore this dress as a master smoothie maker for CanEggs egg white powder and as a makeup model for Modern Makeup Canada. You can’t go wrong with this outfit from Winners! She styled the plain black dress with shoes from Sirens that finished the look with a pop of colour. That’s always an advantage of wearing solid colors – you can get creative with how you style everything else without being too much!
Alice Li - Miss Ontario World 2018, evening gown
Now here is another one of Alice’s favourite looks… from Hudson’s Bay! This asymmetrical shoulder gives the dress just the right amount of style, without overpowering its simplicity of pure red. The silhouette gives it a very classic and polished look, perfect for a day or night out. She decided to match the dress with a pair of Mirelivia shoes from Call It Spring to give it some summer vibes! In the photo above, Alice is also styled with merchandise from the official TTC Shop – notice the umbrella is a map of the Toronto subway system. Given that this photo was taken in the heart of downtown Toronto at Nathan Phillips Square, you can’t get anymore Toronto than this!

Miss Ontario World 2018 - Alice Li, street fashion Toronto
This is an outfit that gets people talking and heads turning! Alice fell in love with this dress as soon as she saw it at Marla’s and here she is standing in front of the University of Toronto’s historic Hart House.  Hart House is known to be Hogwarts-esque with its architecture and interior design, for all the Harry Potter fans out there!  Gold and red is such an uncommon color combination but for this dress, it works!  Alice is pairing it with shoes from Nine West and a timeless pink purse from Guess. This whole look is elegant but cute at the same time! Would you head to school in this outfit? At the University of Toronto, fashion is our passion!

Fashion Meets on Mercer 24 jan 2018

Toronto Fashion Meets at Buonanotte on Mercer

Buonanotte, the night club at 19 Mercer St in downtown Toronto is where fashion meets, and When Fashion Meets is a monthly free networking meetup that’s filled with some of the brightest local lights in fashion, beauty and bling.

This meetup happens here and on some level it probably does help the fashion industry, but I think its done more to help the club.  Buonanotte lives on borrowed time.   The boxy three story building that contains this lounge business and the one beside it, and another on the same street will all be demolished later this spring to make way for more tall residential condo towers.  So in many respects, the When Fashion Meets event is just a moment in time…. look around people this space won’t exist in a few months.Hello from the organizer.  This author has forgotten your name.  Its the opposite of what’s supposed to happen at this event.  People come here to get and record phone numbers and work out creative ways to help each other.   This meet and greet is for monthly networking & brand building and socializing.

This platform gives creative people in commercial art, fashion, and beauty industries an opportunity to network with each other and promote their existing products or launch new goods and services.  The free networking event is open to all fashion industry entrepreneurs & professionals such as models, clothing designers, clothing or personal stylists, hair stylists, make-up artists, fashion bloggers, all manner of photographers, beauty brands, buyers, casting agents, fashion and beauty retailers, and of course media-makers and fashion lovers of all stripes.

Below is Jessica who runs a modeling agency talking to Jim who is a dry cleaning magnet.  Jim was dressed business casual, and Jessica was dressed fashionably unique and that was indeed the dress code request in the meetup description.

The free event begins at five pm and goes till nine.   There are few rules.  You can’t be camera shy and you really should bring business cards.  This author has more or less abandon the idea of business cards as being ‘old fashion’, but they are necessary or you end up explaining why you don’t have one all night.  When you first walk in the dance club, the lady at the door asks you to put a business card in the bowl. It is from this vessel that a special guest or VIP speaker will pull your business card at the end of the event. If your card is pulled then you will be declared a winner, and will take home a prize. Jim the dry cleaning magnet won the prize.

The meetup is perfect for new product launches, and indeed each month a new product or brand is selected (from all that apply) to launch and promote their wares; they can speak and be amplified, or even put on a slide show.  At this event young designers and fashion industry entrepreneurs of all stripes can introduce their work to what is becoming a large receptive live audience and active following.

Toronto Fashion Industry Meet Up Group: Toronto Fashion Industry Meetup.  Don’t go if you’re camera shy as there are plenty of people (including this author)  taking photos & videos during the event.  Photos are published on their social media pages -follow on Instagram, @torontofashionindustry

sharp knit vest When Fashion Meets – The Banker’s Vest

Now let me tell you a story.  The young man you see here on the right wearing a brown fedora is a Bay St banker.  He came to the event originally wearing all black. I came to the conclusion early in the evening that he was kinda boring; his account manager job and TD bank lifestyle is not interesting, and consequently he’s rather dull himself. So the story begins with this boring guy on his way out the door.  He had accompanied another chum to this meetup, and that guy had gone off somewhere, and now he found himself alone and was leaving.  But on his way out, wearing all black, he was literally in the right place at the right time. 

The incredible red & white & black vest, a garment hand-knit by a lady you will see later in this photo series, was at that moment just being raised up into the air to be photographed by a group of admirers.  And its heavy you understand, and the senior-citizen creator couldn’t hold it up long enough to be photographed. And there he was just walking by, exiting the club because he was so boring just as she was holding it up.  She needed a mannequin, and here he was wearing all black – it just happened.  He put it on and wore it around all night. That’s right – he stayed at the party for another hour or more because now you see suddenly he was fashionable, and original, and cool.

The piece is unfinished, in case you’re wondering.  The lady who knit the work, Aneth, hopes to attach sleeves and giant black buttons that are cross ties? and not round buttons at any rate.  Below when you see the lady who knit the garment (not Lily, but Aneth below) you get the idea that anyone, at any age and from any walk of life can participate in a fashion movement and ‘move the needle’ in terms of human perception to redefine what is attractive? and what is ‘chic’?

Below is the knitwear vested banker with Lily Liao the founder and matron of Street Chic.
Now the sharp and confident banker in his knit vest is trying to make stitches with another sweet lady at the party, a young fashion designer at Ryerson.  Can you guess how that worked out?  You’ll have to, as this author doesn’t know. I left before he asked for her number, but to make my story more profound I’m going to choose to believe that he did ask and he did get her number, and the only reason she said ‘yes’ was because of his colourful apparel.

This is the lady who knit the vest.  Aneth. She is amazing.  This lady is hard to understand due to her accent (Eastern European? but where exactly ?) and its doubly hard to make out her words in a loud echoey dance club.  Regardless she’s an incredible talent and her work is high quality because she’s very passionate.



Aneth Plesea ? Is that her name? Its a cryptic brand.

Matty makes lip balm.  He is always so happy.  He is so sickeningly pleasant this author just wanted to punch him, and give him a fat lip.  He was okay with that.


That was last month’s When Fashion Meets.

shoe man dan at Parkdale Flea

Daniel Charkow is @Shoe_Man_Dan on Instagram

Last Saturday (09 Dec 2017), Street Chic met 17yr year old shoe designer, Daniel Charkow of Charkow Shoes. Daniel is a design prodigy now gaining popularity on Instagram as @Shoe_Man_Dan.  Let it be known that at the time of this writing the young shoemaker has but a thousand followers, and this author was #1001. But Street Chic predicts that by December 2018 this prolific young craftsman will have several thousand followers, and that number will climb to a quarter million devotees by the time he’s age 19, at which point he can legally celebrate. Why? He’s an interesting young fellow well focused on making high fashion footwear from found materials.

When an artist works with found items its because they glimpse something in these objects that nobody else can fathom, and when a clever kid can turn clutter into couture, its newsworthy.

On that Saturday morning we met Daniel near Queen and Dufferin and went for a tour of the Parkdale Flea to see if the young cobbler could find some crafty ingredients for his next creation.

Shoe Man Dan at Parkdale Flea, Queen and Dufferin

Street Chic thinks Daniel is pretty cool – we’ve got an eye for wild style and confident clothing arrangements. When Dan showed up for our meeting he was rocking a faux fur jacket and well-altered converse running shoes over monogrammed socks. The tape across the tongue of his shoes says clearly ‘do not reuse this bag’!

shoe man dan on Instagram

Inside the Parkdale Flea, Saturday 09 December

At each vendor’s booth, Daniel would invariably look at the footwear for sale, and small shoe racks were like super magnets for this young designer.

shopping for shoes at Parkdale Flea in Toronto

Occasionally, and only after some prompting, Shoe Man Dan would share insights on the makes and models available on the shelf.

camo pattern pony hair bootsat Parkdale Flea

A fashion paradox, these size 6 green Jungle pattern camo patterned ladies heeled boots had pony hair fronts but braided leather backs with studded metal rivets. The vendor wanted sixty dollars, but this author reckons a crisp fifty-dollar bill would have secured them, tax free.

pony hair boot braided leather backs with studs, rivets

At this point in life, having only been a sentient being for a few years now, Dan is still sponging up knowledge about shoes. He scrutinizes all types of footwear looking for manufacturer’s secrets.
Already Daniel knows more about shoes than anyone else his age. He’s pursued shoemaking at the Art and Sole Academy in Toronto under the guidance of master instructor Jennifer Alison, where he took his skills to the next level and learned how to make shoes from scratch.

Last summer, Daniel completed the 2016 Summer Design Program at Parsons School of Design in New York City, and afterwards worked with the Brooklyn Shoe Space creating a comfortable men’s sneaker.

When shopping for shoes, the craftsman in Daniel looks at how the bottom is affixed to the top.  What holds the body of the shoe to its sole? Is the upper part fastened to the bottom inside the shoe with a Blake Stitch? or a Goodyear stitch? Or is there exterior welting to bind them together? Or were the shoes simply cemented together? as above. Daniel showed us examples of all types of modern manufacturing, and pointed out shoes that are very high quality but low design, and others that are flashy but destined to fall apart relatively quickly.

Inside the Parkdale Flea, which had only just opened its doors, and where the only other occupants were other vendors setting up their booths, Daniel led Street Chic on a quest for shoe crafting components and shared some little know facts about the business of making and selling footwear.

Roamer handbags at Parkdale Flea
Daniel Charkow is serious about sustainability and likes recycling old kitsch into new kicks.

old dining chair at Parkdale FleaIn the top corner of another vendors booth, or more accurately in the permanent workspace behind the temporary retail table, Daniel spotted his first real find of the morning. He pointed out an old dining room chair that was ‘showing us its heels’.

Inside Public Butter in Toronto

Next it was off to Public Butter at 1290 Queen St W, which is one of the finest vintage stores in Toronto. This shop is right around the corner from the flea market and easily spotted by the heap of rusting bicycles opposite the front door. At this venue Daniel got a second chance to shop for shoe-making ingredients.

fushia leather jacket at vintage store in TorontoPublic Butter has a vast collection of vintage clothing all organized by ‘type of thing’ and generally not sized or sorted into any subcategories. That makes the store rather ill-suited for hunting specifics, but perfect for finding surprises, and Daniel’s eyes were open.

finding surprises in vintage store in toronto

In here, Daniel palmed antique textiles while contemplating their potential as shoes. He handled dresses, suit jackets, sweaters and thick vinyl overcoats, but didn’t get too excited until he hit upon an old leather jacket in the back of the store.

Daniel Charkow at Public Butter

Buried deep in the back racks, a decades old Mount Allison high school football jacket caught Daniel’s eye. The deep burgundy jacket was in bad shape with the inner lining torn to shreds, and it was priced to sell at $20.


And so it came to pass that this author bought the jacket and donated its burgundy body to the young lad to see what comes … He can keep and sell the shoes himself, however, I’d like to see them auctioned off on Street Chic.

Daniel Charkow custom shoes from football jacket

Just before we published this article, Daniel sent a sketch showing the shoes he’s making with the old Mount Allison High School football jacket.

Raymi the Minx with Sabrina Melendez at On the Other Hand jewellery

Raymi at On the Other Hand Jewellery in Leslieville

Street Chic was there on Weds Oct 25th 2017 when Raymi Lauren met Karen MacRae and Sabrina A Melendez inside On the Other Hand Jewellery at 1015 Queen St E. in Toronto.  It was epic afternoon as the OTOH jewellery designers spent their lunch hour laughing and playing dress-up with their jewellery. Together all three got in the act of Show and Tell with their own creations and pieces from other artists for sale on consignment in the store. The impromptu dress-up party was conceived with the intention of giving away pieces that Raymi the super blogger can wear in photos and at parties forevermore.

Yes it was a gift show, but not really, as Raymi the Minx was signed up to promote the store and that’s worth something. Raymi is a name brand blogger in Toronto with thousands of Instagram followers and a huge active audience that both loves and hates her blog antics. Raymi’s portal and online persona has opened many doors but closed a few too in her personal life.  When she decides to write about a business it does help the website get found by more people; the site performs a little better on the web because of her witty prose and her legacy somehow ennobles the pictures and expands the presence of the business.

Raymi with fashion jewellery book at OTOH in Leslieville

Just like each piece of high fashion jewellery in the store, Raymi’s blog posts also last forever.  Her photos and contextual anecdotes are stored in many places online and her personal brand has many channels inc Instagram Facebook, Twitter, and YouTube of course, but also Pinterest, Tumblr and Ello.

Laughter erupts! Put three charismatic ladies in a room full of jewellery and just watch the fun happen. This author and photographer should have rolled video.

party at OTOH in Leslieville

When they did get serious about matching Raymi’s different looks with various OTOH luxurious accessories it was intense; despite being a small shop, there’s too much to look at and learn about in an hour long lunchtime visit.  And there was a lesson taught about matching clothes with colourful bling.

bling inside On the Other Hand jewellery in leslieville Toronto

Jewellery has a purpose, and it goes to work every hour its worn in public

What is jewellery and what ‘work’ does it do?  Karen and Sabrina believe that jewellery goes to work on your behalf the moment you walk outside the door of your home. Every minute you spend outside you’re making a statement about who you are and it should be a fashion statement. Owning and wearing a good wardrobe and being able to coordinate clothing is the key to success for many cutthroat professions. It doesn’t matter who you are, or what you do (think lawyer, business executive, college teacher), looking sharp will improve how others perceive you and TRUST you with more responsibility.

While most good jewelry does not require coordination, if you really want to dress to impress, you must be pickier with your gemstone jewelry. OTOH offers an array of beautiful jewelry with vibrant colors.

Rubies, sapphires, emeralds, citrines and amethyst gemstones have a distinguished flavor and appeal that can be easily added to everyday fashion clothing styles. For best results, the red to gold jewellery always looks best when worn next to cool colors such as blue jeans and powder blue, light green or light purple blouses, or white T shirts.

Gold jewelry and onyx work beautifully with with black or white dresses.  Show me a lady that doesn’t own a black dress, and most Canadian women today have white dresses in storage for special occasions in the summertime too.  These are classic looks that never go out of style and their timeless appeal can always be accentuated with the right jewellery.

Gemstones can be seasonal?  This is an interesting idea as they are of course minerals and as such they know no seasons, but all the same colorful gemstones can mirror the seasons. Light green emerald earrings, necklaces, bracelets and rings  can set off a spring dress, while darker emeralds represent a more mature summer season. Rubies, topaz, amber and even garnet look great with fall coloured clothes and lastly cold blue sapphires and icy diamonds in silver settings can really celebrate winter.

Sabrina A Melendez gave Raymi a silver ring inlaid with Bocote (wood)

Some of the most recent works of art to be created at OTOH in Leslieville are Sabrina’s silver rings with Bocote wood inserts. Bocote is a hard, dark wood from South America that’s often used for making knife handles and musical instruments.  Sabrina uses it to make jewellery and has written an informative OTOH blog post about using unconventional materials like wood to make jewellery and that includes ‘breaking the mold’ by using semi-precious Bocote.

Sabrina is a Swiss trained metal worker who has somehow perfected the art of cutting the very hard and brittle Bocote wood into perfect circles to fit inside silver rings which are then seamlessly folded in such a way as to hold the attractive black wooden insert into place.

Raymi Toronto wears her Bocote wood and silver ring made by Sabrina Melendez at On the Other hand jewellery.

Raymi wears her Bocote wood and silver ring made by Sabrina Melendez at On the Other hand jewellery.

It is quite a remarkable ring, and neither Raymi nor this author could figure out exactly how Sabrina gets the Bocote wood into the ring’s interior. It remains a Sabrina Melendez trade secret.

And then at the end of her lunch hour adventure, life got even better for Raymi as Sabrina doubled down and gave the blogger a special silver tube necklace on a thick Japanese cord and clasp.
raymi gets a necklace from Sabrina Melendez
Raymi with Sabrina Melendez at on the Other Hand jewellery
There are a lot of places in Toronto that offer custom jewellery, businesses like the Devil’s Workshop, Anice Jewellery, Courage My Love, Strada Jewellery, Made You Look Jewellery, Fair Trade and Zarla all have unique qualities, but On the Other Hand Jewellery is the whole package when it comes to designing and making custom jewellery to suit your personal brand.

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Snappy Towels at 2017 Miss Teenage Canada

Bathing Belle Swimwear and Snappy Towels at Bluffers Beach

Two highly reputable Toronto clothing designers combined forces during the 2017 Search for Miss Teenage Canada to make interesting and effective ‘sharable moment’ style Instagram marketing contests at Bluffers Beach in Scarborough Ontario.

Danica Salajko at Bluffers Beach Toronto

Bathing Belle swimwear designer Danica Salajko has been making swimwear for almost ten years. She graduated from George Brown College’s Fashion Design Program almost twenty years ago. Danica worked in the film industry as a wardrobe stylist for many years where she specialized in making Spandex clothes for Rock Stars in music videos and also sensible attire for TV commercials before opening her own costume service in 2006 and finally a high-end swimwear shop in 2010.Dan Wood Snappy Towels at Bluffers Point prizes

Dan Wood. the CEO of Snappy Towels microfiber beach towels is also something of a swimwear designer, or more accurately a swimwear product designer, as his gear can be worn or used in many different ways.

Nina koch Miss Teen Victoria BC in green Snappy Towel

These two entrepreneurs merged in this unique marketing move to celebrate beach fashion and lifestyle. The official photographer Darren Lee had a difficult time finding low-contrast areas to shoot his models and you can see the side of his set in the background of this image below. he was putting models up against the rocks in the shade of small trees and letting the background blow-out, but I was up on the rocks exposing for the sun and trying to keep the busy beach visible in the distant background.

models on Snappy Towels at Bluffers Beach

On Aug 10th 2017 at Bluffers park, a lovely beach in the shadow of the Scarborough Bluffs, fifteen models were selected from over fifty willing participants, all regional delegates in a national beauty pageant. These young people were asked to try on bathing suits and pose for photos and then broadcast their own images on Facebook and Instagram.

Bathing Belle Swimwear at Bluffers BeachAll fifty seven delegates were given qaccess to Snappy Towels and told to pose and shoot selfies at the beach.

donuts on pageant delegates at Bluffers Beach in Toronto

Six delegates won their swimsuits and another six delegates won their snappy towels afterwards and their pictures are all over Instagram with many hundreds of likes and repatriations.

Bluffers Beach - Bathing Belle Swimwear

Now a mother herself, Danica combines her understanding for fit and design, with her passion for playful prints. The result? Fun, stylish, and comfortable swimsuits for the whole family. Follow bathing Belle on Instagram @bathingbelle

Cynthia Menard 2017 Miss World Canada at Bluffers Beach 10 Aug 2017

Cynthia Menard 2017 Miss World Canada at Bluffers Beach 10 Aug 2017

Snappy Towels Beach Balls Made a Splash at Miss World Canada

Snappy towels were also present and dispensed as prizes during swim activities in the 2017 Search for Miss World Canada. The blue and pink beach balls are in many of the photographs taken above the water that day. Their own Snappy Towels blog chronicled the #SaltwaterSelfie event at Mayfair Clubs wherein their towels were offered up as prizes.

Snappy Towels prizes for Miss World Canada at Mayfair Clubs
During Fitness Day at Mayfair Clubs in Toronto, over forty of the fifty seven regional delegates in the 2017 Search for Miss World Canada participated in the sharable moment in the pool.

swimwear at Mayfair Clubs in Toronto

Cruising Toronto Harbour with the Miss World Canada Pageant

Snappy Towels was also looking stylish on board the Toronto harbour charter cruise vessel Oriole on Weds 19th of July, when fifty-seven remarkable young females went cruising the Toronto harbour. The delegates, each seeking a jewel encrusted faux silver crown that represents perfection in the eyes of nine judges, stepped about Mariposa Cruises’ charter vessel Oriole at approximately noon for a one-hour cruise.

cruising toronto harbour in fashion - streetchic on Miss World Canada boat cruise

These young people had already enjoyed a very busy day; they had just come from Ripley’s Aquarium and before that they were showcased on Breakfast Television Weds 19 July 2017 show.
You can see all this in the Official 2017 Miss World Canada Activities Video

Another video made of the cruise experience is equally high-quality. The movie below was made by Cognition Video Productions Toronto and captures some of most fashionable moments.

As Snappy towels dispensed prizes on deck, the delegates, sourced from all over the nation, wearing silver crowns and sashes marking their province-of-origin were understandably excited at the prospect of seeing Toronto from the lake.

Raymi the Minx was at Miss World Canada dancing on deck for most of the cruise, representing KPDI digital agency and you can read her dispatch about the 2017 Search for Miss World Canada on Raymi Toronto.  Rob Campbell wrote his missive about what life is like Inside the 2017 Miss World Canada pageant on Sharing Toronto.

Raymi Toronto on deck at Miss World Canada 2017

Swimwear and beach fashion were both very chic during the 2017 Search for Miss World Canada, and the 2017 Search for Miss Teenage Canada.

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Peekaboo Beans feature image in Calgary Alberta

Peekaboo Bean’s Fashion for Pre-Schoolers in Calgary Alberta

In the beautiful city of Calgary there is not a day that passes that you don’t see a variety of different clothing and fashion styles! Whether it’s the style of someone’s hair, their choice of outfit,  or the style of one of the amazing buildings in downtown Calgary, it is a truly beautiful and fashionable place! The word ‘fashion’ normally brings to mind well dressed women and men in the streets of a busy cosmopolitan city, or beautiful, well dressed models walking a runway. 
For this blog post I decided to focus on a smaller segment of the fashion population, which are the kids who will define the fashion of the future.  Kids can be very fashionable, while still doing what they do best, which is just being kids!
Peekaboo Beans clothes lets kids do just that. This Street Chic blog post focuses on a sharp-looking line of Canadian designed kids’ clothing that are soft and comfortable yet durable and inspire kids to run, jump and play. You will find many fashionable kids on the streets and playgrounds of Calgary sporting the very stylish Peekaboo Beans clothing line. This apparel is great for young kids who are excited to play.  
Peekaboo Beans has fashionable and comfortable clothes that kids all around Canada will wear and find comfortable. Peekaboo Beans was created with a vision that kids can play and look amazing at the same time. These clothes are also super durable and can last through even the toughest falls and stains! These clothes are also great because children can easily dress themselves without going crazy on patterns.
All Peekaboo Beans clothes are mix and match so even the littlest ones can dress themselves and always have a coordinating outfit!  The young people in the photos definitely stand out the streets of Calgary with their clothes. These boys enjoy running, playing and having fun like any kids should, but with the dependable fabrics their parents don’t need to worry about the Peekaboo Beans clothing getting ripped! 
As if the clothing line of Peekaboo Beans isn’t amazing enough the founder of the company, Traci, has incorporated some great safety and comfort features into the clothes as well.  For example the clothing items with zippers include a chin guard to protect your child’s chin from getting caught in the zipper! And, just when you think it can’t get any better you don’t have to worry about itchy tags that can irritate your child’s skin.  Peekaboo Beans has cleverly taken care of this annoying feature by hiding the tags within the layers of the fabric. 
Justin Trudeau  with toddler wearing Peekaboo BeansThe very fashionable founder of Peekaboo Beans, Traci is always working to market her products and get the word out about her stylish and comfortable kids’ line.  She recently designed the outfits that were on display at our country’s capital on Canada Day, being modeled by the children of our Prime Minister, as can be seen in the picture attached.  
All of the Peekaboo Bean prices are very reasonable as well given the amazing value that is coming with your clothes.  Most  dresses range anywhere from $40-$60. And for a boys T-shirt only $30-$40. To sum up my blog post I would like to address how these clothes tie into my platform, These clothes can let kids stay active and healthy in a very fashionable way and I hope all parents and kids decide to make the switch, as their website says “Once you go BEANS, you never go back!”
*All promotional photos are used with written permission of Peekaboo Beans Founder Traci

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featured image in Montreal blue coral dress for boyfriend

Ste-Catherine Street Style in Montreal, Quebec

by Stefanie, Miss Teenage Quebec 2017

Where to start when it comes to Montreal fashion? Montreal is one of the trendiest cities in Canada. It is the Milan of Italy, the London of England and the Paris of France but with a twist; it is where all three meet under one awe-inspiring location: Montreal. Its streets are filled with beautiful and fashionable people. With its European flavor, fashion styles seem to be more trendy and unique.

The people of Montreal go further with their fashion by meshing styles together and creating their own designs. This is why ‘street style’ is very popular in Montreal. Big fashion brands like Aldo, Dynamite, Garage, Le Chateau, Mackage and Rudsak have their headquarters here, and draw inspiration from the culture outside their offices; its from Montreal they’ve all made their mark on Canadian fashion.

Ste-Catherine Street

Ste-Catherine Street is without a doubt one of the liveliest streets in Montreal. It runs 11.5 km long located in the heart of downtown Montreal where you can find a vast array of shops for both brand names and one-of-a kind boutiques. It crosses the central business district from west to east and runs parallel to the largest segments of Montreal’s underground city. It is the longest commercial street in Canada.

fashion in the city of Montreal

Dress: H&M
Shoes: Michael Kors
Purse: Louis Vuitton

This 26 year old model is Christina, my older sister! My sister has truly been a big inspiration to me and is definitely one of my role models. I look up to her everyday, but one thing I really look up to  is her style and fashion. I love my sister’s style; she is currently studying at Concordia University. She lives with her boyfriend and spends lots of time with her family and friends. She is very sociable and is one of the most kindhearted people I know.  Wearing a coral blue dress with a little bow on her top left shoulder, the garment is loose fitting and casual, perfect for a date-night. Since Christina is tanned, the light blue colour matches perfectly with her skin tone making her stand out. She was popping her style while strolling down Ste-Catherine street on a beautiful sunny day.

Michael Kors beige pumps sandle wood by the old marble fountains in Montreal

Christina has beige Micheal Kors pumps, and the colour complements her skin perfectly and matches her dress. The shoes have ankle straps and retail for $198.

white cotton dress beside old fountain in Montreal

Dress: Forever 21
Shoes: Steve Madden

Yay to another summer dress! My beautiful model Christina is wearing a white dress from forever 21. It is an off the shoulder short dress with lace details on the edges. She was , again, walking along Ste- Catherine street on a warm day.  I love when there is a contrast between the clothing colour and the skin tone; the white colour makes Christina stand out once again. Michael Kors shoes in fashion in Montreal 2017This casual yet flirty wear is perfect for an every day outing retailing at only 30$. This is proof that you don’t need to spend a lot of money on a good outfit! She is also wearing my favourite Steve Madden sandals with different coloured straps around the ankle. These shoes are a perfect summer staple and can easily match well with any summer outfit!

My own fashion,

The model in this photo is myself! I am a bubbly and outgoing person who loves to travel and explore different countries and cultures. I am a 17 year old student currently enrolled at Champlain college. I’m the athlete and soccer enthusiast who plays professionally for my province.

Dress: Forever 21
Glasses: Giorgio Armani
Shoes: Adidas NMD

My athleticism usually calls for comfort, hence why my style leans towards comfy casual. I am wearing a pink t-shirt dress from forever 21 and white adidas running shoes. This type of outfit is definitely one of my favourites as it is comfortable and fashionable as well! The dress is $24.90 and the shoes retail at $200.  My sunglasses have a mirror finish and the shape matches well with my rounded face. They complement this look very well as they have a rose gold finish that goes well with the colour of my dress.

What is fashion for me?

Fashion cannot be defined by one sentence because there are so many different kinds of styles out there! I believe that the choice of an individuals clothing is a mean to express themselves. Every persons choice of style, design or trend is a way of introducing who they are, their choice of taste and even what kind of music they like. One’s clothing is like a picture; it’s worth a thousand words. What we wear is how we want to present ourselves. It is a way to find our identity by mixing different styles together to figure out what we like and who we are. It defines us! Fashion is more than just a piece of clothing! My body is a canvas in which I try new things every day to make the perfect match of what I  like to wear. There is no wrong or right fashion style, there is just you.

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Be Your Own Kind Of Beautiful in Lethbridge Alberta

By Sarah, Miss Teenage Cardston County 2017

What is beauty? Beauty is not something that you have, or you don’t have. Each one of us has unique beauty within us. I simply couldn’t decide on just one outfit, as beauty is not just one look. So I picked three outfits, that displays: Comfort, Elegance, and Confidence. All three are important aspects to being your own kind of beautiful.

Comfort.
Comfort is key. Often girls believe that to be beautiful they must be uncomfortable, this is false. Beauty comes from within, and that is why it is so incredibly important that you wear clothes that make you feel comfortable.

Miss Teen Cardston Co - Srarh in mineral red dress, casual wear, AlbertaPerson- Sarah (myself), an Alberta Delegate competing in the 2017 Search for Miss Teenage Canada.
Outfit- Forever Fond, Mineral Red dress, with Pearl Petite necklace.
Brand- Dress (Down East) Necklace (Down East)
Price- Dress- $61 Necklace- $27
Store- Mish Fashion & Swim
Street- 6th Street South, Lethbridge Alberta

Elegance.
As Audrey Hepburn once said, “Elegance is the only beauty, that never fades.” I absolutely love this quote. Elegance is beautiful. I feel that more often than not, elegance is classified as “old” or maybe “mature” which yes, it can. However elegance is for all ages. Whether you are 14 or 80, elegance is beautiful on everyone. I personally love simple outfits, as it draws more attention to the person who is wearing it, not the other way around. We all know the saying, “Pretty in Pink” well this dress is a perfect example. The way the skirt flows makes elegance and style tie together, making a beautiful outfit. Let’s not forget about the necklace now. I personally love this necklace, it’s so classy and versatile. It can be worn with so many different outfits! Overall I think this necklace is the perfect way to complete the look of elegance.Miss Teen Cardston Co freind cheerleader

Person- Rebecca, cheerleader for Perfect Storm Lethbridge.
Outfit- Lauren Pink Maxi Dress, with Pearl Petite necklace.
Brand- Dress (Milka Rose) Necklace (Down East)
Price- Dress- $112 Necklace- $27
Store- Mish Fashion & Swim
Street- 6th Street South, Lethbridge Alberta

Confidence
What is more beautiful than seeing a girl who is confident?! I personally think the most admirable trait of a girl, is when she is confident in who she is and what she looks like. A question we all have been asked by either a friend, a family member, or even a stranger is, “How do I look?” I’m not going to sit here and pretend I don’t ask others this same question, but my question is… Why do we seem to always ask this question again and again? In today’s society we are taught that our self worth is determined on how others view us. This needs to change! But how? First, you need to realize that no matter how much someone will compliment you, the only person who can make you feel confident is you. It is essential that you are doing it for yourself, no one else. This outfit is so unique and different, in displaying true confidence through its pattern and style. It is important that the outfit you wear makes you feel confident, don’t wear it for someone else, wear it for yourself. As I said before, wear something you want to wear, because in the end you are the only one who can truly make yourself feel confident.

Sarah in Cardston Co Alberta

Person- Sarah (myself) an Alberta Delegate competing in the 2017 Search for Miss Teenage Canada.
Outfit- Pin Up, blue, red, yellow floral dress, with black lace necklace, red shoes.

Brand- Dress (H&R) Necklace (Opia) Shoes (Fashion Focus)
Price- Dress- $84 Necklace- $20 Shoes- $44
Store- Mish Fashion & Swim
Street- 3rd Avenue South, Lethbridge Alberta

If you follow these three steps, you will be well on your way to being your own kind of beautiful.

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